Senior Manager Programmatic and Insight

Michael Page + Seguir empresa
Madrid - España 13/02/2024

Descripción de la oferta de empleo

Perfil buscado (Hombre/Mujer)


Programmatic:
• Lead strategic planning, including innovation for the future and resource allocation for growth.
• Develop and execute tactical plans for demand partnerships across the board that align with overall business goals and objectives.
• Maximize revenue from programmatic platforms by continually evaluating existing partners and examining new opportunities for maximum revenue generation.
• Proactively manage pricing rules, inventory volume and demand partner prioritization to maximize ad performance across audiences of all formats.
• Technical advertising specialist
• Be up to date on all industry trends related to programmatic buying and selling in all formats.
• Implement programmatic campaigns from start to finish: Setup, launch, traffic and optimize campaigns on platform (DSP).
• Manage and develop relationships primarily with demand-side platforms (DSP), SSP and technology partners (agencies and advertisers, when needed) to grow programmatic revenue and grow the business.
• Acquire a deep understanding of the clients and the programmatic ecosystem to identify and develop specific PMP/PG deals to grow revenue.
• Collaborate with internal teams including Sales, Advertiser, Product and Technology to ensure integrations.



Insights:
• Provide enterprise-wide insights & reporting strategy and guidance to leverage the data to make smarter business decisions and increase revenue.
• Develop, document and improve data management practices including data quality, data protection, metadata and master management and data lifecycle management.
• Produce sales and revenue reports and insights, in partnership with the sales and finance team, to enable the evaluation of the efficiency of sales targets
• Develop reporting to support the strategy and execution of company wide initiatives (e.g., business cases, trend tracking)
• Effectively project manage the team to key deliverables
• Coach and mentor the analysts to help them grow and develop professionally

• At least 10 years of experience in Programmatic|Experience working in a Publisher is mandatory
• 10+ years of experience in managing programmatic supply in an advertising company.
• 5+ years in a management position with direct responsibility over people.
• Strategic perspective and deep understanding of inventory strategy.
• Strong management consulting experience around problem solving, operations, transformation, as well as strong leadership skills.
• Analytical experience with direct, indirect, remnant, audience and performance advertising.
• Strong Knowledge of GDPR, specially on consent delivery, TCF´s, relationship with DPO, etc
• A combination of business and technical knowledge and the ability to apply data-driven decision-making techniques in a business environment.
• High level of English.
• Experience in promoting a collaborative culture.... sharing is caring!


Leading multinational publisher.

• Competitive salary
• Contract type: permanent full time
• Vacations: 24 working days & Birthday day
• Flexible schedule: Winter schedule: M-Th (9-18h) / F (8-15h). Summer schedule -July and August- (8-15h)
• Hybrid Work Environment.
• Open and transparent communication
• Frequent employee feedback surveys.

Otros detalles de la oferta

Nivel Profesional: Empleado

CVs inscritos en el proceso: 17

Nunca debes compartir tus datos bancarios ni fotos de tus documentos al solicitar un empleo. Si tienes alguna duda sobre un proceso de selección contacta con nosotros
Comparte esta oferta
En esta oferta serás redirigido a la pagina web de la empresa.
Completa el formulario en su web.
Esta candidatura no estará reflejada en tu cuenta.
Tus datos se almacenan directamente en la base de datos de la empresa.
Datos principales de la oferta
  • Madrid - España
  • Marketing
    Funciones
  • Jornada completa
    Jornada
  • Más de 10 años
    Experiencia
  • Indefinido
    Tipo contrato
  • 60.000 € - 72.000 € Bruto/año
    Salario
  • Programmatic Marketing

¿No tienes cuenta en Tecnoempleo.com?

Regístrate como candidato en Tecnoempleo.com y vincula tu CV a las ofertas de empleo.

Crea tu cuenta gratis