Senior Brand Manager

Barcelona - España 10/09/2024

Descripción de la oferta de empleo

Perfil buscado (Hombre/Mujer)

• To manage the brand(s) strategy to maximise short- & long-term sales and profitability
• To develop, lead and execute marketing plans - including media strategy - for assigned brand(s) and manage the effective deployment of the marketing budget
• To design and deliver distinctive communications throughout our consumer funnel, so that we deliver brand growth.
• To initiate and manage market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth
• In close co-operation with the Sales and Customer Trade. Identify trade needs/opportunities, developing loyalty strategies and consumer promotions for assigned brands
• To Lead product development plan: from ideation process, Concept testing and Product development in collaboration with innovation project manager
• To effectively work with and influence key stakeholders as Finance, Sales, Trade and supply team
• Full P&L accountability

• Spanish market (pain)|Pharmacy channel

• 6-8 years experience in OTC / pharmaceutical industry / FMCG
• Preferably experienced in working with OTC products / understanding the complex and changing regulatory environments (nice to have)
• Outstanding Marketing skills and brand building expertise
• Demonstrated agility in managing a brand amidst competitive and complex environments.
• Brand builder: understands key drivers of brand success and drives improvements. Good balance between strategic thinking and execution understanding
• Leadership qualities in impacting, contributing and challenging business strategy
• Insightful grasp of consumer behaviour and market trends.
• Excellent communication skills, adept at nurturing relationships and managing stakeholders with ease.
• Team player & Collaborator: works effectively with several departments and countries.
• Strong analytical and strategical thinking skills.
• Entrepreneur, agile: spots strategic and tactical opportunities, implements with speed. Can-do attitude.
• Ability to meet deadlines, remain organized, adaptable, and autonomous, ability to prioritize multiple tasks.
• Languages required: English high level and native Spanish.

Multinational Pharmaceutical Company

• Barcelona based
• 2 days home office
• Flexible shift
• Excellent environment
• 15% bonus
• Social benefits (health insurance, tiquet restaurnat, etc.)
• Career and development plan
• National and international projects
• Visibility and growth

Otros detalles de la oferta

Marketing

Nivel Profesional: Empleado

CVs inscritos en el proceso: 6

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Datos principales de la oferta