Marketing Director Iberia

Michael Page + Seguir empresa
Madrid - Spain 20/06/2022

Descripción de la oferta de empleo

Perfil buscado (Hombre/Mujer)


She/he will report to the GM of Iberia and will work very close to the EMEA Marketing Director.

• Continue to grow key brand indicators (Awareness, Consideration, Perception) toward premiumness.
• Manage all the marketing activities in the territory to drive penetration of the product range, both in the consumer and commercial space.
• Define and execute the Marketing Plan, via adapting and fine-tuning at local level the centrally defined strategy and campaigns and via embedding local requirements into it.
• Lead the whole marketing team that supports all the activities for their respective functions across the territory.
• Set up and drive programs to drive the business to consumers, generating demand both directly and via retailers.
• In the commercial space, drive plans and programs to engage both with end-users, from large accounts to small medium business as well as with channel partners.
• Tight margins in the industry lead to an absolute focus on return on investment and clear accountability for every activity.
• Interact with the Business Unit Leaders and their Sales Teams to align on end-users (Global, Enterprise, Public Sector, Mid Market, Consumers) as well channel (distribution, resellers, retail) programs and strategies
• Interact regularly with the EMEA Marketing Organization and with the local "4P" product and business management team.
• Develop relationship with our strategic Alliances Partners at local level and manage co-marketing programs.

• Well-known multinational company|High potential strategic role



• 8-10 years experience as Marketing Manager in a Corporate
• Has built strong knowledge of both, end user customer, channel and retail marketing
• Seasoned in driving large brand and product campaigns execution
• Experienced in working with agencies and in effectively briefing them
• Has a good understanding of both offline and online advertising channels and knows how to read the related relevant KPIs
• Demonstrated high levels of autonomy, pro-activity, creativity, responsiveness, strategic rigor, an ability to think and act fast
• Strong analytical/problem solving skills, demonstrated success in driving complex strategies and projects, strong communication skills (verbal and written), and be a motivated self-starter.
• Solid people management experience
• Up-to-date knowledge of the latest news & trends in the Tech industry
• Very good English is a must.


American multinational company specialized in designing, manufacturing, and marketing consumer value goods.

Since the 1990s, it has increasingly diversified and made a number of corporate acquisitions .

About 250 employees and they have 3 business units

The company in Spain was founded in 2005 and their operational HQ is based in the US.


Attractive career path

Competitive salary + bonus + Car, pension plan meal vouchers, medical insurance and dental insurance

Otros detalles de la oferta

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Datos principales de la oferta
  • Madrid - Spain
    Province
  • Marketing
    Funciones
  • Full-time
    Jornada
  • Más de 5 años
    Experience required
  • Permanent contract
    Contract type
  • Marketing

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