Head of Performance

HAYS + Seguir empresa
Barcelona - España 18/01/2022

Descripción de la oferta de empleo

Join us as Global Head of Performance Marketing and become a key member of International Performance Agency (Fintech & Crypto)! We offer a challenging and dynamic environment with many opportunities for learning and development.

About The Role

This is a new role, reporting directly into the Chief Marketing Officer and you´ll be responsible for building a high-performing team, growing net Lifetime Value (LTV) and supporting international expansion. You´ll have all the resources you need to make a career-defining impact, including agencies, data analysts, product analytics, creative and the broader digital team.

Main Tasks

- You will set the strategic direction for digital acquisition across paid channels including PPC, programmatic, display, paid social, affiliates and video. You will also support the cross-sell and retention efforts where required
- You´ll provide the leadership and mentorship to a team of individuals (in-house and/or agency)
- You will collaborate effectively with senior stakeholders (Finance, Commercial, Creative, and the Exec)
- You will create a testing and experimentation framework for continuous improvement

- You will establish an effective attribution model for cross-channel activity
- You will run daily trading meetings with a relentless focus on performance enhancement
- You will effectively communicate performance through real-time dashboards
- You will deliver meaningful results, fast

You Have

- Extensive experience in a performance marketing / media role, with previous experience acting as head of is essential
- Extensive people & talent management experience is essential
- Experience managing significant budgets

- Proven track record of building and delivering successful integrated marketing plans in high-growth online environments
- Highly commercial outlook with focus on delivering a return on budget and significantly impacting numbers
- Be a passionate customer advocate, have the ability to analyse and manipulate data, and have significant experience in digital and commercial marketing techniques
- Strong and dynamic leader who can inspire the current team as well as attract new talent to the business. Carries sufficient gravitas to influence both senior and junior colleagues, and create a commercially oriented team that can drive success on a global level

Other requirements:

- Blend of strategic thinking and analytical capability coupled with a very hands-on, execution focus
- Quantitative, analytical, ROI driven and commercial
- Exceptional at using data to drive decision-making
- Communication, influencing and stakeholder management skills; effective at engaging cross-functional stakeholders in order to drive change and gain buy in

- Senior level credibility and leadership abilities
- Ability to create a voice for marketing with the Executive Board and across the business
- High growth company attitude.

Think you´re a good fit? Hit Apply—success might be just around the corner

Today, almost all the most reputed financial Brokers in Europe trust Daiko Ads. We celebrate the diversity of our customer base, and we want our employees to reflect those differences. At Daiko Ads, we´re committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, gender, gender identity, or expression. We strive to be an equal opportunity workplace. Join us!

Otros detalles de la oferta

CVs inscritos en el proceso: 3

Comparte esta Oferta
Datos principales de la oferta
  • Catalunya, Cataluña - Barcelona
  • Marketing
  • Jornada completa
  • 1 año
  • Indefinido
    Tipo contrato
  • PPC

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