Perfil buscado (Hombre/Mujer)
Reporting to the Managing Director and being part of the Board of Directors, the selected candidate will be responsible of the following functions:
• Lead the organisation through change and transformation to expand the business online in the Spanish market.
• Lead, define and develop the digital strategy of the brand.
• Introduce new ways of working and redefine the company culture from the bottom-up.
• Balancing the day-to-day running of the business to achieve revenue and margin targets.
• Responsible for end-to-end strategy, design and implementation of the company´s digital roadmap (Marketing/growth, CRM/Loyalty/Logistics optimisation).
• Building up the digital department of the company to face this new challenge, developing the DTC channel and the marketplaces partnerships.
• Coordinate and lead UX, Analytics, SEO, Mailings and Design teams towards business plan consecution.
• Develop fact-based metrics to determine the main KPIs and ROI of digital campaigns, continuously testing and optimising channels, audiences and strategies.
• Manage and update the P&L of the department and manage the department budget, optimising and analysing the available resources.
• Oversees all digital plans and operations including digital processes, customer experiences, services & products.
• Keep up with market innovation and digital players to maintain a fresh digital strategy.
• Help design and develop, together with IT, automation solutions for manual systems and processes to improve efficiency.
• Identify, engage and actively collaborate with other stakeholders in the organisation to develop effective strategies to enhance customer experience.
• Fluency in English is a must|At least 10 years of experience
• +10 years of experience in the digital industry, having previously held a managing position in a digital department of a B2C company.
• Strong professional background including experience developing and executing digital strategies.
• Experience in FMCG / Home Distribution is a plus.
• Fluency in English is a must.
• Experience managing teams is a must.
• Collaborative, teamplayer, flexible and hands-on.
Multinational FMCG company.
Opportunity to belong to a growing company with a clear focus in digital transformation.
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